Content Marketing Essentials
by Taylor Donohoo, November 4, 2011
Content drives the Internet—and as a copywriter I’m stoked that the keyboard is the crutch of it all. Even in transitional times where traditional media is shifting in significance compared to social media, there isn’t a single form of communication that doesn’t at least start with words. It’s at this point I would like to begin with the bottom line: content marketing will never be replaced. … Read more
Marketing Strategies That Work. Sincerely, Heavy Metal
by Matt Peterson, October 10, 2011
There is a fact floating around that is scary, frightening and jaw dropping. Are you ready for the truth? Can you handle the truth? If you answered “yes” to those questions, brace yourself: Heavy metal music is the largest and most diverse musical genre in the world. Now pause and let that sink in. The term heavy metal, especially over the past decade, has warped into … Read more


