Huffington Post Exec: Marketers Must Join Conversations In Meaningful Ways
by Pat Parkinson, March 31, 2011
Some of the most influential minds in social media and Internet marketing huddled this week in Park City, Utah. The Digital Publishing Summit heard from a marketing expert at The Huffington Post who said that when it comes to wooing consumers, traditional media like newspapers and magazines continue to get it wrong. “They are trying to apply old models to this new realm and it is … Read more
Silicon Valley hits the Slopes: Publishing Summit Brings Industry Heavyweights
by Pat Parkinson, March 30, 2011
While deciding who to invite to speak at this year’s Digital Publishing Conference, Corey Kronengold, director of content for Digiday, said he packed the list with outspoken industry heavyweights eager to address the most controversial aspects of Internet marketing, advertising and content distribution. This week, representatives from the world’s most influential media owners attended the three-day conference in Park City, Utah. The agenda boasted the likes … Read more
