Four years ago a little known senator, Barack Obama, became the forty-fourth President of the United States of America. Experts suggest that one of the most influential factors for President Obama’s win in the previous election was his engagement on social media channels. Social media marketing is an often misunderstood and underutilized tool for politicians and even businesses. These channels have the ability to reach out to millions of users.
It is now another election year and there are plenty of opportunities for the presidential candidates to utilize social media. If we take a look at who has the most Facebook fans and Twitter followers, we can take an educated guess at who will win the 2012 presidential election.
About the author
James comes equipped with a bachelor’s degree in business administration and marketing with an emphasis in visual communication from BYU-Idaho. James has managed several small businesses, and has the ability to see the larger picture in every project for our clients. When he isn’t conceptualizing campaigns, James is cooking, shooting photography, playing soccer, hitting the slopes, or playing with his kids.