Authors

Aubrey Phelps

Aubrey grew up in a small town and always knew she wanted to achieve...something, and she has. She packed her bags for college but instead of a degree she earned a husband. Bringing four years of SEO experience and expertise, she is an superb account executive who blends her cocktail of knowledge and unparalleled people skills to take on the world.

Although Aubrey may love her job, her secret ambition is to become a cat hoarder. She boasts an extraordinarily vast yet entirely useless array of pet facts and also believes she could fight a bear if she had to (she once was bitten by a raccoon...same thing, right?).

Posts by Aubrey Phelps:

Tips for Troubleshooting Project Issues

Any account manager has been there,–working on a project with the deadline looming in the near future and suddenly you hit a bump in the road that puts the project on halt. Whether it is a white paper, press release, blog post, or any other type of deliverable, there are a few things you can do to help ensure that you overcome the hurdle and still … Read more

How to Incorporate User Friendly SEO Optimization on Your Blog

When I made the switch from SEO Manager to Account Executive I didn’t realize how deep my SEO roots were until others started asking me about it. Much like topics of religion or raising children, I’m not about to go preaching proper SEO to people. However, one thing I can’t avoid is helping people with the basics such as search engine optimization on your site that … Read more

Five Tips for Effective Project Management

As an account executive I often get asked, “How do you do it all?!” Okay…not really. But as my own hardest critic, I do evaluate my work and contemplate how I might be able to manage everything more efficiently. Between client calls, staying informed on all projects, and receiving about one hundred emails a day, it can be all too easy for something to slip through … Read more

Guest Blog Posting Advice to Boost Your Rankings and Brand Awareness

If you’re considering a solid link building method, how to build your popularity or how to boost your brand’s online image within your industry, contributing to relevant blogs is one of the best ways to effectively accomplish any of those goals. With old link building methods getting the boot from Google’s introduction of machine learning, building links is more important than ever and blog writing is … Read more

5 Ways to Beat Writer’s Block

The phrase “writer’s block” can arguably be the two most hated words for any blogger, website owner, or content strategist. It’s easy to understand why because it doesn’t take much for writers to start feeling worn out, bogged down, or completely out of ideas. However, creativity is never too far away if you know how to look for it. I have five suggestions that can help … Read more

2012 Resolutions: Do a Content Audit!

It’s that time again my friends – the time to kick back and relax…and to start writing your New Year’s resolutions! You may already have dieting, working out, and cutting back on soda on your list (don’t we all) but something you should be considering doing for the coming New Year is a content audit to gauge the effectiveness of your content marketing efforts. What exactly … Read more

Five Tips to Successful Content Marketing

So you have a website and you want to promote your business…but how? Below, I’ve listed five content marketing tips that can help lead you to the right path to gain and maintain a readership. Know your audience You need to know what you want out of your readers. Most likely, you’re hoping their visit on your site results in a sale or a lead. But … Read more